Bigby’s Cafe reopens in new location in Ayala

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Monday, August 25, 2014

NEW LOCATION. Henrik Yu holds a menu of Bigby’s Café and Restaurant in a press conference held during the reopening of the Ayala Center Cebu branch at a new location. (Arni Aclao)

THE continued influx of tourists in Cebu encouraged Cagayan-based entrepreneur Henrik Yu and his partners to expand their food business here despite the tough competition.

Yu, who is a part-owner and in-charge of marketing operations of Bigby’s Café and Restaurant, said they are currently exploring two new areas for Bigby’s expansion in Cebu, one located in the South Road Properties which they eye to set up this year and the other one in Cebu I.T Park in 2015.

Each new outlet is seen to cost them P5 million to P6 million in investments.


“The food business in Cebu has remained vibrant and interesting. When we toured the new dining places Cebu, we observed that even owners are manning their businesses, which is an interesting scene to look at.”

“True, competition has become even tougher but the influx of tourist and event hosting, which are growing every year, kept the food business a viable business venture here,” said Yu.

Bigby’s is owned by Yu, his wife Anne, who serves as chef and in-charge of operations, and Cathy Genabe, who handles the finance. The three are friends in Cagayan de Oro who decided to team up for a dining concept right after college with a startup capital of P600,000, which they borrowed from their parents.

Bigby’s, according to Yu, is inspired by their love for food.

“We used to go eating and hanging out with friends when we were in Manila so when we came back to Cagayan, we kind of missed that. Cagayan before lacked choices of great food that we liked so we thought of setting up our own,” he said.

Bigby’s now has seven outlets, of which three are franchised. Yu said they plan to grow the business through partnership.

Bigby’s outlet in Ayala Center Cebu opened in 2000. Last week, it reopened in a new location at the second floor at Ayala Terraces.
Aside from the outlet’s new look and location, Yu announced Bigby’s “classics” are back.

“The menu or food items we had in 1993 are back,” he said, recalling that they had to remove some of the food items in their menu due to supply and quality issues.

“But with the growing food business industry now, suppliers have also upgraded their services. They can now serve even the special requirements of clients, like us,” Yu said.

The three partners also own Miss Bon Bon Bakeshop in Cagayan, which they hope to bring to Cebu next year. KOC

Published in the Sun.Star Cebu newspaper on August 26, 2014.


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