Distributor talks up ‘Internet of things’

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Wednesday, July 2, 2014

MANY objects these days are smart enough to do things their owners want them to do. With most things being capable of working on their own, the next step is for all these things to be connected to one another and collaborating.

Making more use of the Internet and the cloud was what MDR Microware Sales Inc. hoped to impart to their partners. Elvi Suficiencia, executive vice president of MDR Microware Sales Inc., said that currently, people look at personal computers and associate them with running applications like Microsoft Office. They hope to change how people see computers, saying that instead of PC standing for personal computer, it should now stand for personal computing.

Suficiencia pointed out that these days, desktops and notebooks have also been reinvented to address the changing preferences of customers.


He does not subscribe to the belief that there is no longer a demand for computers as consumers are shifting to mobile. He said computers have also been changed to adjust to the preferences of today’s consumers. Notebooks today can become tablets and desktop central processing units are about the size of thick spiral notebooks.

He believes business owners play a part in promoting the Internet of all things.

“Embracing these innovations is the baseline of all the required elements towards reaping its benefits. We are the people in charge. We are the people responsible to communicate this to the community and guide them towards a changing paradigm of what personal computing is today,” Suficiencia said.

Rather than just a tool for office productivity, research and school projects, Suficiencia said PCs today embrace a new lifestyle. Sellers, he said, should sell applications, not components.

For all objects to be connected into a larger and smarter system, Suficiencia said four components need to be in place. These are connectivity, system and data security, data centers to store information and applications to analyze and process the data.

The right applications, he said, can help make lives better everywhere. He cited, as an example, closed circuit TV cameras, which could be connected to a bigger system that would initiate appropriate actions. He said that if cameras are programmed to detect accidents or security threats, the system can send word so that a team could be sent to check on the problem.

He said there are billions of devices waiting to be connected and the opportunities are so many. What needs to be done, he said, is for businesses to change their mindset and see the possibilities, rather than just the prices of devices.

Published in the Sun.Star Cebu newspaper on July 03, 2014.


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